We Need A Revolution

As November rolls around, I find myself soul-searching again. With over a decade in this industry, the overwhelming avalanche of Black Friday deals and consumerist hype around this time make me feel a little guilty. While Fairphone has never bought into the “save by spending like crazy” storyline, I can’t help but wonder if we’re doing enough to challenge the ‘shop till you drop’ trend. The never-ending stream of new offers, product releases, and market novelties only fires up this cycle, leaving last year’s purchases forgotten in some dusty drawer. And worst of all, a year later, the whole thing just reboots itself. When will we say, “Enough is enough?” Where do we draw the line?

This is a companion discussion topic for the original entry at https://www.fairphone.com/en/2023/11/09/we-need-a-revolution/