I’d like to create activist personas to be able to tailor content to the goals and concerns of people consuming the content. In order to do that I want to conduct a survey among TZM members.
How would I be able to do that?
Where to find them?
Would you be interested in answering such a survey?
Also, with the use of the survey I might be able to construct the activists journey and find out where and how exactly people come into contact with TZM and what their experiences are.
We can use this to optimize the touchpoints and optimize engagement.